Chuan Spa at The Langham
Chuan Spa is a luxurious urban oasis and state-of-the-art spa and fitness centre in central Auckland. Being part of the The Langham, we immediately knew the quality and standard of printing that would be required to communicate this brand through a number of print options that would exude the opulence, luxury and tranquillity of the spa. As a way to portray this opulence, Westprint has used a blend of printing techniques to convey the Chuan brand. This includes the use of various finishing techniques on the produced material. Some items have a smooth and silky look and feel on them, whilst others use an uncoated stock to support the spa’s image and aim to help guests 'rediscover their source'. Brand management is critical, which is why we ensure that every bit of print relating to Chuan Spa is of the highest standard.